the NAMM Show
The NAMM Show is the world's largest trade event for musical instruments and technology. Each year, over 7,000 brands exhibit their latest innovations for retailers and the press.
Andertons Music Co. prides itself on delivering the best coverage of the NAMM Show, year-after-year. With a large video team capturing every major release and our content writers keeping you up to speed, Andertons is the No. 1 place for all of your NAMM-related news!
What is NAMM?
The National Association of Music Merchants is a US-based, non-profit organisation that’s focused on promoting music and instruments across the world. They assist retailers, manufacturers and distributors within the industry, and host major trade shows multiple times a year.
Not only are they always on hand to help with trade issues & intellectual property, they also facilitate music education, regulations, music charities and more, with the aim of keeping the spirit of music alive.
The NAMM Show
NAMM are most renowned for their industry-leading trade shows. Every January, over 90,000 people flock to Anaheim, California to attend 'The NAMM Show'. It is at this flagship Winter event that most of the musical products for the rest of the year are announced. Every major brand exhibits their new gear, showing off all of their latest and greatest innovations.
Unfortunately, 'The NAMM Show' is not open to the public. However, we have our trusted video team roaming around at the event with their cameras; finding the most interesting new equipment and bringing you exclusive content!
So, if you've been waiting for the next big thing in synths, or the latest guitar from your favourite manufacturer, 'The NAMM Show' is the place to be. Subscribe to our YouTube channels to be the first to know when the latest gear news drops!
Want to Learn More?
If you're interested in learning about more about NAMM, the differences between the Winter and Summer shows, or even getting ahead of the game with our survival guide, the articles below will enlighten you even more!
Award-Winning NAMM Coverage
We have the largest UK team on the ground in California, producing exclusive video content about all of the latest releases from the NAMM Show. Whether it's guitars, drums, keys, tech or something that completely breaks the mould - we've got it covered!
In 2019, Andertons Music Co. won NAMM's inaugural Customer's Choice award, and was named their No.1 Music Store in the World back in 2018. This year, all three of our YouTube Channels (Guitars, Drums and Tech) are geared up to provide the most comprehensive NAMM coverage in the world - once again!