Gibson are one of the two long-standing giants of the guitar industry. They represent both the history and the future of guitar-building, with their electric and acoustic instruments seen in the hands of countless rock legends & future stars.
History of Gibson
Gibson has a rich history, and since 1902 they have produced a wide range of guitar designs that have gone on to become classics. Their first major breakthrough in electric guitar design came in 1935 with the Gibson ‘Electric Spanish’, now affectionately known as the ES series.
However, their most successful innovation came in 1952. Enlisting the help of renowned musician Les Paul, together they created a solid body electric guitar to rival Fender’s Stratocaster model. As they say, the rest is history.
Apart from the ES and Les Paul models, Gibson continued to innovate by releasing a number of other distinguishable electric guitar designs in the following years. The most noteworthy of these include the Flying V, Explorer, SG and Firebird models, which remain in their catalogue. These guitars continue to be updated for a modern audience, yet still maintain the heart and soul of the early releases.
Throughout the years, Gibson has also stayed close to their roots by making a range of high-quality acoustic and electro-acoustic guitars, including the popular J-45 and Hummingbird models. With their designs often copied and acting as the foundation for many subsequent brand’s models, this is a testament to Gibson's wide appeal.
The Gibson Range
Gibson has acquired a number of companies over the years. The most notable of these is Epiphone; producing affordable and officially-licensed versions of Gibson guitars. Gibson also owns legendary '80s brands Kramer and Steinberger.
James "JC" Curleigh's appointment as CEO in 2018 has seen the brand make excellent steps for 2019 and beyond. Streamlining their range and giving customers exactly what they want, Gibson is returning to its former glory with the Core Collection range.
The Les Paul lineup starts with the no-frills Studio, Tribute and Junior models; 100% made in the USA despite their affordability. The flagship Les Paul Standard line includes the Standard '50s and '60s guitars, while the Modern range offers contemporary players tweaked versions of the iconic formula.
Gibson has split their SG range in a similar way. The SG Tribute models are stripped-back rock workhorses, while the P90-loaded SG Specials provide punchy tones in an elegant form. The SG Standard line is also split into two, with the Standard '61 guitars boasting old-school Maestro tremolos.
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